Betting companies have also got involved with that sponsorship as they see opportunities to bring the game of badminton to a wider audience while building their band awareness at the same time. It’s obviously never going to compete with established sports such as football and horse racing but badminton is now getting more interest from the betting community as a whole.
What to Look For
If you’re looking for a good home for your badminton bets then the general requirements are the same here as they would be for any sport: A good mix of value and choice is important and that choice comes from the coverage that a bookmaker gives you. This isn’t the most popular market for bettors so the first point to look for is the list of betting options – are all the major events covered on the badminton calendar along with some of the minor competitions?
Choice can also come from the range of markets on offer so, along with the straight result, does the bookie in question list a good set of side bets to sit alongside it?
It’s unlikely that we will see any promotions that are specifically targeted towards the sport so the value element has to come from really strong odds in all of these available markets. With those factors, in mind, let’s take a look at some of the best bookmakers around for betting on badminton.
EnergyBet
If there is an observation then EnergyBet will rarely offer anything outside of the result betting unless we’re talking about a huge event like the World Championships or the Olympics. However, if you’re the type of punter that likes to keep things simple then the prices shown in those result markets are competitive and will stand up to any of the established brands.
10Bet
The choice of tournaments is perhaps a little smaller than that of EnergyBet but relatively speaking it’s still good with the main events getting coverage. 10Bet also publish an excellent welcome bonus which can be worth up to £200.00 so this is a good all-round bookie, with a nice focus on niche sports including badminton.
Paddy Power
Those excellent prices extend into the list of niche sports which includes badminton and overall they are why we’ve included Paddy on this schedule. They may not quote for all of the tournaments going on around the world at any specific time but when Paddy Power are involved, their prices will be hard to beat.
A small set of side markets may also be available but it’s the strong prices that make Paddy Power so appealing as a badminton-friendly bookie.
BetVision
All of the major badminton events are listed along with a good selection of some of the minor competitions. Prices stack up well against the other bookmakers on this list and while choice is the main plus point at BetVision, there is plenty of value too in those excellent prices.
SetantaBet
The coverage of events is very good and when we have a major tournament on the horizon such as the Thomas Cup, the ante post markets are opened sooner than most. Prices are strong on all of those options too and if you haven’t considered SetantaBet before, this is a good all-round bookmaker who are particularly useful if you like to bet on the niche sports.
Badminton remains a so-called minority sport but serious members of the betting community know that there is value here and that profits can be made if you do proper research and understand the sport a little better.
Of course, if you are going to bet on badminton on an occasional, or even on a regular basis, you will need a good bookmaker to support you. The choice of markets needs to be a wide one and you need good prices over and over again so we think the above list will be ideal if you’re looking to get involved with badminton betting.